Why are third party verified reviews important?

December 9, 2015 - 1 minute read

Link To This Article on pnwbusinessnews.com : Why are third party verified reviews important?

Remember those days when we used to look for a business in Yellow Pages? I mean the enormous yellow book with pages almost as thin as air and countless contact information for anything you needed. Well, those days are long gone, and I believe it’s safe to say that the “book” form of it is as dead as dinosaurs.

Living in the digital era has forced businesses to adapt and change their advertising strategies, especially because today’s consumers search online before they do anything else. Unfortunately, there are so many ways for a business to spend its money in the online environment that makes it hard sometimes to recognize a rip-off or a bad ROI in desperate need of a fresh start.

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